Art Marketing Strategy Workbook (Digital Download)

Are you struggling to sell your art and reach the right audience?

You’re not alone. Many artists face the same challenges when it comes to marketing their work. And as a full-time artist, I know just how overwhelming marketing your art can feel. That’s why I created the Art Marketing Strategy Workbook—a step-by-step guide full of exercises to help you make your art business profitable.

• Learn proven strategies for selling art in-person and online. I share what works, based on what I've learned over the last 10 years of making my living as an artist. So whether you're wanting to sell at art fairs, online, or a combination of both, this workbook will help you get on track.
• Develop a personalized plan. The workbook is full of exercises to help you create a step-by-step plan so you'll stay focused and know exactly what to do and when to do it.
• Build a consistent online presence. I’ve included strategies to help you build a regular posting schedule and develop a goal focused social media and email marketing plan that keeps your audience engaged and excited about your work.
• Find your ideal collectors. I’ll guide you through exercises that’ll help you define your target audience, so you can better connect with the people most likely to buy your art.
• Make sales and grow your visibility. I share the same techniques I’ve used to increase my exposure—whether online or at art fairs—so you can start reaching more collectors and boosting your sales.
• Crafting branding and a narrative that sells. I’ll walk you through the process of creating a unique selling proposition (USP) and crafting a consistent story that helps you stand out from other artists.

If you’re ready to take control of your art career and build a marketing strategy that works, my Art Marketing Strategy Workbook will give you the tools and confidence to grow. Let’s take the guesswork out of marketing and get your art in front of the people who will truly appreciate it!

After you purchase, you will get the workbook as a PDF file. A link to download will go to your email. (Make sure to check your spam folder because sometimes my emails go there.) You can also sign in and download at https://krystlecole.com/apps/ldt-digital/order